We are delighted to embark on an extraordinary journey of collaboration with Envision Racing, the pioneering leaders in Formula E. "Driving Sustainability in Style," encapsulates our shared vision.
At the very heart of this collaboration is our shared belief in sustainability and safeguarding the environment for the future. Together we will be able to further our impact to elicit change for the greater good.
Envision Racing, the reigning champions of Formula E, are at the forefront of motorsport innovation. They are pioneering the transition to more sustainable racing with a zero emissions approach that has contributed to Formula E being the first sport in the world to be Net Zero Carbon since inception.
The Partnership
The multi-year partnership will start at the beginning of Season 10 in the FIA Formula E World Championship. Superdry will become an official partner and supply the Envision Racing team with a 10-piece exclusive capsule range of sustainable, high-performance products to be worn by the team. The outerwear items utilise 100% recycled-fill padding and linings, while both cotton-in-conversion and organic cotton have been used to construct the lightweight garments.
Together we are embracing the future, evolving the art of craftmanship, and championing culture through fostering and building relationships across borders.
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The fUture
In addition, Envision Racing and Superdry will continue to create and inspire change together as they join forces in the Race Against Climate Change™ – the movement that represents Envision Racing’s mission to accelerate the transition to clean, secure and affordable renewable energy. Together, they will work on collaborative marketing campaigns to inspire, excite, and encourage audiences to adopt more sustainable fashion choices.